Do you have a project that needs printing? Printing has come a long way, and it’s a very profitable industry. According to Ibis World, commercial printing generated around $77.7 billion in the United States in 2021. One of the most important decisions you’ll be faced with is deciding what type of printing to use. Most people are going for digital printing for a variety of reasons. This process comes with some fantastic benefits, one being that it’s quite handy for small businesses with limited budgets. Here are some things you may want to know about digital printing.
What Is Digital Printing?
This process involves printing digital-based images directly to different media substrates. When you use digital printers, there’s no need to come up with printing plates. You can print several files, including PDFs or desktop files, by directly sending them to the printing press. There, they’ll be printed on fabrics, paper, synthetics, photo paper, and other substrates.
There are several technologies used in digital printing. The majority of printing presses have been using toner-based technology for a while. Over time, that technology kept evolving to the point where the quality of print surpassed that of offset presses. Over the past decade, manufacturers have introduced inkjet printers. This has greatly simplified the process in question. They’ve also made this type of printing more accessible and cost-effective. You will find that digital printers that are being used nowadays are super fast, and they produce superior results
Like any other printing method, this has its pros and cons. One of the most significant advantages is that it shines when it comes to printing on demand. It’s also quite cost-effective. Digital printing is an ideal platform when it comes to personalization. You can easily modify images and messages by utilizing variable data printing modes. If that’s the functionality you are looking for, then printing is the only way to go. The disadvantages of this method of printing are quickly vanishing.
These are some of the things you may want to know about digital printing. This technology is easy to use for businesses of all kinds. Need to print a large order for your next marketing materials? Give us a call today at Boston Business Printing to get started with our services.