When making a great impression on a client, you want to have a flashy, modern business card.
Printing a template of business cards with regular printing paper from your printer can be easy, but it doesn’t leave that lasting mark on your client. It reeks of lousy work.
That’s where printing services come in handy. They are professional, they have fast digital printing, and they can create stellar custom designs.
Here are three reasons why you should invest in business cards.
An inexpensive way to stay in contact
It’s as simple as pulling a business card out of your wallet and handing it to a potential client. It’s one easy motion. You may think it’s a relic of the past, but a survey conducted in August 2013 found that 7 in 10 people still reference a print directory in an emergency. Even in the digital age, printed materials make a big impact.
Plus, business cards are really cheap. Any print shop would be happy to fulfill your order of cards, and they would print in full-color if needed.
It leaves an accurate impression
Imagine somebody came up to you with a pen and paper, scribbled their contact information on the paper, and handed it to you. How would you react?
A printed business card is easy to read, unlike the scribble that comes with fast handwriting. It also eliminates human error from the equation.
With printing services, errors will be caught before the design is mass produced. That means the business cards that you hand to potential clients will always have the right information on it.
Everything from the color, to the font, to how long or short the text is, to the amount of white space may affect how effective your business card can be. With digital printing, you are able to ruminate over every detail and perfect your business card — making it one that will leave your business in the minds of clients.
It pays itself back in no time.
You can get thousands of business cards printed at a very low cost, and if those cards result in a single client, they will likely pay for themselves several times over. It’s a powerful investment for your business and for you as a person.
It gets your name out in the market, and name recognition means everything in business.
For some clients, it’s almost required to have a business card. To not have one is simply heresy. If you want to impress, simply invest in printing services.